Welcome to the HR blog. I'm a Sydney photographer, podcaster and brand strategist from the Northern Beaches and I'm so glad you're here! Feel free to grab yourself a peppermint tea - my drink of choice! - and enjoy viewing my latest work, browsing our brand and portrait resources, and getting a little peek into my life!


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I'm Hayley






June 19, 2017

Letting the other shoe drop with Lori Rae Tomlinson



The minute Lori Rae Tomlinson‘s email enquiry about personal branding photography landed in my inbox I knew we were going to have loads of fun!

A spirited, vivacious, red-headed Canadian who’s visited London at least once every year for the past 12 years, Lori Rae is an experienced and devoted school teacher – and emerging life coach.

Obsessed with high-heeled shoes, bubbles, knitting, suitcases and the colour red, she’s the kind of person you meet and know you’ll have an immediate friend in. Every email ends with ‘With joy and pixie dust,’ and among her hobbies she’s also a keen sewer – she even made some of the skirts in her shoot! Talk about skills and talent!

Her shoot was the kind dreams are made of – learning all about her fascinating hobbies and personality that make her unmistakably her was a joy. To bring her brand to life, we set to work bringing all the elements that her friends and family know and love her for together to feature as a big part of her visual brand.

In her own creative words, Lori Rae’s supports women to ‘let the other shoe drop’ and has just updated her website with her new shots – which I recommend you go check out!

Here’s some of my favourites from our London shoot in and around Kensington Palace, Hyde Park and her favourite London store, Fortnum and Mason. Go check her out for a great story and sage advice and look out for this rising star in the life coaching industry.

If you’re a health coach, life coach, or small business owner with an online presence and you need new brand photos, let’s chat! Email me at hello@hayleyrichardson.co and learn more about my packages and how you can book a shoot with me here

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