Hi, I'm Hayley.
Photographer, podcaster and brand stylist with a creative heart + big ideas.
My job is to help your business look as good on the outside as it feels for your clients to work with you.
Clients call me the fairy godmother of personal branding, because I transform invisible and underwhelming into branded brilliance. My aim is to show people who you are and what you do through photography and brand strategy, so your perfect clients see your business as the perfect fit for them.
Your experience with me goes beyond photography alone. Weaving together my coaching training, former career in brand identity, studies in business + visual communication and obsession with colour psychology, I'll help you plan your brand and style it up: Think of it like 'Backyard Blitz' for your brand!
The result? Iconic, memorable and 'uniquely-you' portraits. It's an experience unlike anywhere else.
I spent three years living in London, UK (where my photography business was born!). London helped me become more of myself and the creativity and electric energy of the city taught me what it takes to build something you love from the ground up - literally!
Ruby is office manager here at HR HQ. An anxious yet very friendly little ChiChi X Fox Terrier, she looks more bat than dog, thinks she's a human and loves to be cuddled. Her management style is Laissez Faire: Most days you'll find her on my bed or barking at the postman - WOOF!
...And more specifically, PARIS! I LOVE the city of love for too many reasons to list, though top of the attraction includes the romantic Hausmannian architecture, stunning spring blossoms and effortless chic style.
What can I say - in their own words - the French have a certain je ne sais quoi!
Living in a colder (greyer!) climate made me grateful for the Australian sun and the beautiful weather we're blessed with. A huge part of London life is spending long, lazy days in the park with your friends soaking up those Summer rays - a custom I'm now determined to carry on with in Sydney!